Hi Mark,
Reaching out because, as GTM Engineer, my educated guess is you’re responsible for Growth Marketing at
Acme.
Something we often hear is that deliverability has
become more of an issue for email campaigns.
I can imagine that only makes it harder to predictably
generate demand.
Is that something you’ve noticed as well?
PS: Teams typically use Twain to replace templates with
1:1 personalized sequences to ensure deliverability.